Meet James Bradford, Double Red Diamond and 90-Day Healthy Living Challenge Finalist!

Before becoming a Business Partner with Kyäni, Double Red Diamond James Bradford worked for another nutrition-based company that helped him understand the value of simplicity when pursuing health and wellness goals. 

In fact, simplicity is what initially drew him to Kyäni’s core products. As he continued to progress through the different Business Partner ranks, he noticed that while taking the Kyäni supplements was easy, his daily nutrition and fitness habits could use improvement. 

“As I was having a lot of success in Kyäni, I was so focused on working that I was not working out a lot,” he explained.

With little time for planning meals and going to the gym, he started reaching for convenient foods, and ultimately gaining weight. 

“I got up to 30 percent body fat at my peak during the past five years, and then when they launched the 90-day challenge, I had to lead by example,” he said. “It was time.”

James had a goal to lose weight, and took “every single one” of Kyäni’s products during the challenge. More specifically, James shared that he used FIT20 twice a day—once as a meal replacement and again to support his post-workout recovery. To help curb his appetite in between meals, he’d take up to three HL5 pouches a day. He also used the Triangle of Health as recommended.

While taking Kyäni products was an important part of his daily regimen, he also focused on the quality of the food he consumed.

“I was able to follow Dr. Andreas’ diet plan and start to prepare some of my meals a little bit better, so I could make more conscious choices when it came to the food,” he explained.

To achieve his fitness goals, James started going to CrossFit three times a week. 

“I’m not a big fan of working out at the gym,” he said. “I wanted to find some type of group fitness where I could just plug and play, show up and go.”

James noticed significant results after 90 days of implementing his new Healthy Living habits. In fact, he is now down to 15 percent body fat.

“Between taking all the products, not only did it help with my recovery in CrossFit, I felt great,” he said. “But also, I didn’t have all those cravings I had before.”

While losing the weight was a big achievement, James credits the challenge to helping him relate better with those who are struggling to get in shape and live a healthier lifestyle. 

“I think what it’s done is just allow me to be able to take overall health and wellness and simplify it in a way that I can now explain to other people.”

Ready to start your transformation? Follow these simple steps to get started:

1. Go to Kyäni90DayChallenge.com.
2. Submit your Healthy Living goal, and a Before picture.
3. After 90 days, submit your After picture and include a write-up of your experience within seven days.

That’s it! Once you’ve officially entered the challenge, you’ll be competing for one of the following prizes:

• 1 Grand Prize: $15,000 USD, ticket to future Kyäni event, and logo gear package.
• 5 Finalists: $1,000 USD, ticket to future Kyäni event, and logo gear package.
• 10 Honorable Mentions: Ticket to future Kyäni event and logo gear package.

Judging will take place quarterly, and the prizes will be awarded annually from stage at the 2021 International Convention in Salt Lake City! 

Check out the official rules here.